Everyone wants a piece of India. The world’s fastest growing smartphone market has over 60 phone companies fighting with each other for the attention of country’s 1.3 billion people. And the competition keeps getting fiercer.
From Apple to Xiaomi to Samsung, every major smartphone brand are increasingly focused on India, as other markets globally show signs of saturation and are slowing down. Tim Cook paid his first visit to the country as Apple’s CEO earlier this year where he wooed the government with plans to set up a software development center as well as open an accelerator for app developers. Apple’s plans to import refurbished iPhones in India might have hit the wall but the government did bend over backwards to tweak the rules to pave the way for the company to open its iconic retail stores. Read more…
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